I've always had a deep connection with dogs. Not just as pets, but as family. Over time, that connection grew into something bigger as I became more aware of how many incredible dogs are out there—waiting, overlooked, and in need of a second chance.

What began as helping a few dogs turned into something much larger.

I founded Sunny Bear Cares to create a sustainable way to support dog rescue efforts—not just through donations, but through a brand that people can be part of every day. The idea was simple: build something meaningful that generates ongoing funding and real impact for dogs in need.

— Jay Abrams
Founder, Sunny Bear Cares